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Tag: Television

  • Movies

Mattel Goes to the Movies… In a Big Way

  • by Global Toy News
  • Posted on March 1, 2019

Mattel Films is very, very busy. … Mattel Films is making a View-Master movie. Mattel…

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  • Advertising

Why Are Toy Companies Still Advertising on Television?

  • by Global Toy News
  • Posted on May 18, 2017

Television has, since the 1950's, been a powerful medium for advertising toys. In fact, whether…

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  • Culture and Society

Ooh-La-La; French Television Uses Toys to Distract Children from Provocative Themes

  • by Global Toy News
  • Posted on April 27, 2017

French culture and American culture are like two, very different, operating systems (think Apple and…

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  • Marketing

ABC Television and Mattel Create a Toy Industry Version of Shark Tank; Will it Work?

  • by Global Toy News
  • Posted on March 29, 2017

Anything that raises the public's consciousness of the toy industry as a place to work…

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  • Books

Amazon Turning Hasbro vs. Mattel Book Into a TV Series

  • by Global Toy News
  • Posted on September 24, 2016

New York Times critic, Glenn Collins, reviewed the book, Toy Wars, upon its publication in 1998.…

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  • History

Walt Disney Visionary

  • by Global Toy News
  • Posted on September 25, 2015

1941 Television While reading an article about Walt Disney, "A Visionary Who Was Crazy Like…

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  • Posts by Richard Gottlieb

An Exclusive Interview with the President of Hasbro Studios; Stephen J. Davis

  • by Global Toy News
  • Posted on May 28, 2015

Stephen Davis, Executive, VP/Chief Content Officer, Hasbro is the president of Hasbro Studios, the Los…

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  • Current Affairs

The Changing Face of Children’s Television and the Fight for Time

  • by Global Toy News
  • Posted on January 22, 2015

There is an interesting New York Times article on kids and television:  “Nickelodeon Remixes Its Formula…

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  • Posts by Guest Bloggers

Screen-Play: Hey There Hi There Ho There, Mickey Mouse Club!

  • by Global Toy News
  • Posted on January 12, 2015

I’ve struggled to catch Saturday Night Live’s 40th season because I’m either out and about…

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  • Games

Screen-Play: 123-45 Sesame Street

  • by Global Toy News
  • Posted on November 10, 2014

Well, paint me blue and call me Grover—Sesame Street premiered 45 years ago today, on…

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  • Posts by Guest Bloggers

The Dolls that Haunt Us: 50 Years of Terrifying Toys

  • by Global Toy News
  • Posted on October 30, 2014

Autumn is upon us, replete with all things paranormal and pumpkin spice. Hollywood once again…

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  • Games

Screen-Play: Television Characters Ruin Game Night, Too

  • by Global Toy News
  • Posted on September 29, 2014

My friends and I embrace game nights: snacks, beverages, stuffed mascots, inspirational posters. Some people…

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  • Posts by Guest Bloggers

Cowabunga! – It’s Turtle Power!

  • by Global Toy News
  • Posted on July 15, 2014

The 1980s produced some totally radical slang terms. If prompted, almost anyone in Generations X or Y…

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  • Games

Featured from The Strong: Dungeons & Dragons on Television

  • by Global Toy News
  • Posted on April 8, 2014

Now celebrating its 40th anniversary, Dungeons & Dragons (D&D) grew out of the war-themed, strategy-heavy board…

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  • Games

Featured from The Strong: Game Shows to Board Games

  • by Global Toy News
  • Posted on March 27, 2014

  Game shows have a way of moving beyond the television screen—and I'm not talking…

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