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Author: Global Toy News

  • Press Release

Faire Data Shows Why Toy Brands Should Be Watching Independent Retail

  • by Global Toy News
  • Posted on August 7, 2026August 10, 2026

Global Toy News InsightFaire’s inaugural Independent Retail Report challenges the idea that retail growth and…

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  • Animation

From Toys to Culture: How TOMY Is Expanding Japanese Play Worldwide

  • by Global Toy News
  • Posted on August 6, 2026

Global Toy News InsightTOMY’s largest-ever presence at Anime Expo demonstrates how the lines between the…

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  • Board Games

Board Games Become a Premium Growth Category as Adult Players Drive Demand

  • by Global Toy News
  • Posted on August 6, 2026

Global Toy News InsightThe projected growth of the global board games market to nearly $39.5…

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  • Press Release

CPSC Warning Highlights the Growing Business Risk of Counterfeit Toys

  • by Global Toy News
  • Posted on August 5, 2026August 6, 2026

Global Toy News InsightThe CPSC’s latest warning about counterfeit squishy toys is more than a…

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  • Barbie

Mattel and Angel Reese Show the Expanding Power of Athlete-Driven IP

  • by Global Toy News
  • Posted on August 3, 2026

Global Toy News InsightMattel’s collaboration with WNBA star Angel Reese demonstrates how today’s most successful…

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  • Holidays

Holiday Shopping Starts Earlier, Raising the Stakes for Brands, New Attentive Research Finds

  • by Global Toy News
  • Posted on August 3, 2026

Global Toy News InsightNew research from Attentive confirms what many retailers have already begun to…

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  • Uncategorized

GameStop Trades Debt for Equity in Strategic Balance Sheet Overhaul

  • by Global Toy News
  • Posted on August 3, 2026

Global Toy News InsightGameStop’s decision to privately exchange approximately $1.4 billion in convertible senior notes…

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Mattel Promotes Roberto Stanichi to President, Chief Marketing and Brand Officer

  • by Global Toy News
  • Posted on August 3, 2026

Global Toy News InsightMattel’s promotion of Roberto Stanichi to President and Chief Marketing and Brand…

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  • Press Release

Purpose Meets Play: Sesame Workshop Addresses Extreme Weather Through Trusted Characters

  • by Global Toy News
  • Posted on August 2, 2026August 3, 2026

Global Toy News InsightSesame Workshop’s new Extreme Weather initiative reflects a broader evolution in children’s…

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  • Contest

Build-a-bear Workshop Celebrates Harry Potterâ„¢’s Birthday With Enchanting New Collection And Fan Giveaway

  • by Global Toy News
  • Posted on August 1, 2026August 3, 2026

Global Toy News InsightBuild-A-Bear’s latest expansion of its Harry Potter collection demonstrates how evergreen entertainment…

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  • What's New?

What’s New in the World of Video Games?

  • by Global Toy News
  • Posted on July 31, 2026July 30, 2026

Sometimes we have some readers that are mainly interested in specific areas of the Toy…

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  • Holidays

Holiday of Play Gives Toy Companies a Critical Head Start on the Holiday Selling Season

  • by Global Toy News
  • Posted on July 30, 2026

For toy companies, the holiday season doesn’t begin when products hit store shelves—it begins when…

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  • Press Release

The Business of CHITAG: Why Pre-Show Promotion Matters More Than Ever

  • by Global Toy News
  • Posted on July 30, 2026July 30, 2026

Global Toy News InsightCHITAG Fair continues to position itself as more than a two-day consumer…

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  • Contest

Santoki Showcases Consumer Creativity Through LEGO® MOC Clock Contest

  • by Global Toy News
  • Posted on July 30, 2026July 30, 2026

Global Toy News InsightSantoki’s LEGO® MOC Clock Contest is more than a fan engagement campaign—it’s…

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  • Uncategorized

From Playground Craze to Retail Shelves: Razor Launches Kick Ups

  • by Global Toy News
  • Posted on July 28, 2026

Global Toy News InsightRazor’s introduction of Kick Ups demonstrates the value of recognizing consumer trends…

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  • Expansion

Aviation Meets Imagination in Clixo’s Latest STEAM Play Expansion

  • by Global Toy News
  • Posted on July 28, 2026

Global Toy News InsightOne of the most interesting aspects of Clixo’s latest launch isn’t just…

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  • New Products

Toniebox Lite Signals tonies’ Next Phase of Platform Growth

  • by Global Toy News
  • Posted on July 28, 2026

Global Toy News InsightThe launch of Toniebox Lite is more than a product extension—it’s a…

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  • Board Games

What’s New in the World of Board Games?

  • by Global Toy News
  • Posted on July 28, 2026

Sometimes we have some readers that are mainly interested in specific areas of the Toy…

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