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Tag: Generation

  • Family Entertainment

Don’t Play with Your Food!

  • by The Strong
  • Posted on August 21, 2025August 27, 2025

Across time, it feels like “Don’t play with your food!” has been a persistent parental…

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Illustration of Star Wars The Black Series: #06 Darth Vader, 2013, gift of William and Dee Bradshaw, The Strong National Museum of Play, Rochester, New York.
  • Barbie

Why I Hate the Term “Kidult”

  • by The Strong
  • Posted on August 31, 2023August 31, 2023

The toy industry loves a good buzzword and lately the one I’ve been seeing is…

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Courtesy of The Strong, Rochester, New York
  • Culture and Society

Playing to Conquer Fears and Tame Anxiety

  • by The Strong
  • Posted on November 4, 2022November 7, 2022

Your hands are shaking as you fumble with the small, plastic pieces, eyes scanning the…

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  • Posts by Richard Gottlieb

Gen Z Is Turning Its Back On Social Networks – Why It Matters to the Toy Industry

  • by Richard Gottlieb
  • Posted on August 1, 2022August 1, 2022

For the last decade, those of us in the world of toys have watched social…

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  • Posts by Richard Gottlieb

Understanding Gen Z; Six Insights

  • by Global Toy News
  • Posted on September 11, 2019

There are 72 million people in the United States who are part of the Gen…

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The Strong

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