Experience the Future of Play with the Latest NERF Sports Products for Every Generation
Stoughton, Mass. (February 25, 2025) – Franklin Sports, a leading brand in the sporting goods industry, andHasbro, a leading games, IP and toy company, have announced the launch of new NERF Sports products, set to debut at this year’s New York City Toy Fair (March 1-4). These new items feature color-changing technology, glow-in-the-dark elements, and enhanced power and speed, sure to engage the whole family.
“We’re very excited about the latest round of NERF Sports to hit the market and are bound to provide endless fun and entertainment for families looking to stay active all year long,” said Adam Franklin, President of Franklin Sports. “Our commitment to making high-quality sporting goods and our ability to develop products that are entertaining, engaging, and innovative will appeal to a wide audience, truly offering something for everyone.”
The new collection features a variety of product sets designed to deliver fun and encourage both individual and multiplayer play. Among the latest NERF Sports releases are the AirTee™, Vortex Rocket Football, QuietCourt™ Indoor Basketball (available in mini size and official sizes), Air Hoop, QB Pro Throw, and LightStrike™ Vortex Football. Franklin and Hasbro designed the collection with convenience, versatility, and portability in mind. Many of these products can be used both indoors and outdoors and can be easily transported, making them ideal for all ages.
This product line may be found at Target, Walmart, and several other retailers. For more information about Franklin Sports, visit www.franklinsports.com. To learn more about NERF Sports, visit https://shop.hasbro.com/en-us/nerf. Photo credit: Franklin Sports.
About Franklin Sports
Founded by Irving Franklin in 1946, Franklin Sports is a Stoughton, Massachusetts-based sporting goods brand that manufactures and sells over 10,000 products across many different categories. Franklin Sports is proud of its partnerships with Hasbro, Major League Baseball, Major League Soccer, The National Basketball Association, The National Football League, The National Hockey League, The Pro Volleyball Federation, USA Pickleball, Women’s National Basketball Association, Women’s National Soccer League and many others. Franklin is a multigenerational, family-owned business with a rich history and trusted reputation as a quality sporting goods brand – from recreational sports all the way up to the professional level. At Franklin Sports, the team believes that sports make life better. For more information on Franklin Sports, please visit www.franklinsports.com or follow Franklin on Instagram @franklinsports, @franklinsportseqp, and @franklinpickleball, Facebook, and Twitter @franklinsports.
About Hasbro
Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With over 164 years of expertise, Hasbro delivers groundbreaking play experiences and reaches over 500 million kids, families and fans around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more.
Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen.
For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2025 JUST Capital Industry Leader, one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50, and a Brand that Matters by Fast Company. For more information, visit https://corporate.hasbro.com or @Hasbro on LinkedIn.
