In this special episode, Richard and Chris largely turn over the mic to Jay Foreman, Chairman of the Toy Association Trade Show Committee. He lays out the case for the September Toy Fair in New York in light of the changing dynamics of the industry, the needs of manufacturers, buyers, and more, and the historic shift in the show that this move represents.
Foreman makes compelling cases and digs into the the benefits to the industry from the date and the venue. He adds that the change has been many years in the making as production and purchasing schedules shift along with the role of the show in the industry.
It’s must-listening for people in the toy business. (36 minutes)