The last domino fell today. The Spielwarenmesse, the world’s largest toy fair by a magnitude, has canceled. In doing so, it closed the final stop on the toy highway. The highway that many of us have traveled for decades.
The toy highway has many routes. My travel has taken me to Sao Paulo, Brazil, Hong Kong, Shanghai and Guangzhou, China, Nuremberg Germany, Tokyo, Japan, Bangkok Thailand, Zagreb Croatia, Ibi Spain, New York, London England, San Francisco, Chicago, Phoenix, and more.
Some of those trips were hard and long – And I complained (16 hours on a plane can feel longer than real-time). Yet, complaints aside, I established relationships and enduring friendships with so many interesting people. And I got smarter. Each time I visited a factory in China, a showroom in Hong Kong, an office in Tokyo, or a booth in Nuremberg, I learned more about business in general and the toy business in particular.
The toy highway has been good to me. For the time being, it is closed. Coronavirus has seen to that. The toy highway will reopen, hopefully in 2023. But I miss it. I do miss it. Don’t you?