Our mission is to help agencies & brands see real return on ad spend (ROAS) through scalable and safe video campaigns across the world’s largest video and connected TV platforms.
The Precise TV platform gives advertisers the confidence of knowing how their campaigns will perform before going live. Behavioral targeting that only looks at audiences and keywords is not effective. It cannot guarantee an ad is served to the right audience at the right time. In the absence of 3rd party cookies, our platform predicts who will see your ad alongside suitable content using a combination of contextual intelligence, predictive audience analysis and brand suitability.
The result? Brand suitable campaigns that significantly outperform your benchmark while giving you a measurable media buying efficiency.