The announced resurrection of Toys R Us and its partnering with b8ta has created some headlines. I wondered what the overall outlook was by commentators, so I did a meta-analysis of ten articles. Of the ten, I found that five were Slightly Positive, three were Slightly Negative, and two were Negative. If this were "Rotten Toymaters" and we were giving grades (7 for Slightly Positive, 3 for Slightly Negative and 1 for Negative) the new Toys R Us would receive a 4.6.
See what you think by reading the articles. I have provided hyperlinks.
| Slightly Positive | Toys 'R' Us Is Back. Meet The $40 Million-Backed Startup That Made It Possible | Forbes |
| Slightly Positive | Toys R Us is officially back from the dead, but its new stores won't actually make any money selling toys | Business Insider |
| Slightly Positive | Toys ‘R’ Us Targets 10 Stores by End of 2020 in Comeback Bid | Bloomberg |
| Slightly negative | Can The Toys 'R' Us-b8ta Tie-In Work? | Forbes |
| Slightly negative | Toys R Us Just Literally Came Back From the Dead. (Here's the Ridiculously Ironic Detail You Couldn't Make Up If You Tried) | Inc. |
| Slightly Positive | Toys R Us returns and its backers are ‘open to exporting the new model to Britain’ | Licensing.biz |
| Negative | Toys ‘R’ Us is making a comeback in the U.S., but maybe it shouldn’t | Marketwatch |
| Slightly Positive | Toys R Us Is Coming Back But With A Different Approach | NPR |
| Negative | Toys R Us: Don't Call It a Comeback | Motley Fool |
| Slightly negative | Toys “R” Us Announces Return With Two New Retail Stores | Bleeding Cool |
Wait until you see my Blog this Friday…..;)