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Tag: toy marketing

  • The Playground Podcast

The Playground Podcast: Mark Basset of Precisify

  • by Christopher Byrne
  • Posted on February 27, 2026March 5, 2026

In the dynamic world of marketing in today’s toy industry, staying on top of best…

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  • Uncategorized

The Playground Podcast: Media Strategies 2025

  • by Christopher Byrne
  • Posted on March 27, 2025April 2, 2025

One of the most important components of any toy program inthis highly competitive and crowded…

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  • Toy World UK

John Baulch The Friday Blog: Panic in the Streets?

  • by Guest Author
  • Posted on November 29, 2024November 29, 2024

Is it time to panic yet? I’m still saying no, although I am crossing every…

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  • The Playground Podcast

The Playground Podcast: Hot Wheels Teams up with Alex Taylor

  • by Christopher Byrne
  • Posted on September 5, 2024September 12, 2024

In this episode of The Playground Podcast, Chris talks to Alex Taylor about her life…

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  • Disruption Report

The Disruption Report: What’s Next for Tik Tok?

  • by Christopher Byrne
  • Posted on April 24, 2024April 24, 2024

At this writing, it looks very much like the essential aid bill will be saddled…

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