Two Bladers Will Earn a Spot to Compete at ‘The BEYBLADE X Secret Showdown’ Exclusive Event Finale in California on September 17, a Global Livestream Event
Hasbro, a leading games, IP and toy company, ADK Emotions NY Inc. and T-Licensing Inc. have collaborated with Amazon to bring The BEYBLADE X Secret Showdown, an exclusive BEYBLADE X tournament finale event in Atlanta, GA at the Atlantic Station (1380 Atlantic Dr NW, Atlanta, GA 30363) on Saturday, September 6. Registration will take place on-site from 1:00 PM to 2:00 PM ET and is capped at 100 participants—once that number is reached, registration will close. Tournament battles will follow from 2:00 PM to 4:00 PM ET. Two qualifying Bladers will win a trip to California to appear in a livestreamed finale event with a notable content creator, going head-to-head under the lights.
Bladers will use tops from Hasbro’s BEYBLADE X toy line to compete against fellow Bey-fans for a chance to advance and to compete in The BEYBLADE X Secret Showdown exclusive event finale in California on September 17, that will be livestreamed. The event will also feature Amazon-branded elements and exclusive product moments, including early battles in the BX-10 Stadium — a BEYBLADE X arena available for pre-order now, exclusively on Amazon’s online store, ahead of its November 1 launch.
Eligible participants must reside in the U.S. and have valid travel documents, be at least 18 years of age, able to travel to California between September 16–18, 2025 and agree to participate in the livestreamed finale event. Full eligibility criteria for participants and official tournament rules will be available on Beyblade.com soon
Level up your skills and get tournament ready with Hasbro’s latest BEYBLADE X DROP ATTACK BATTLE SET featuring an elevated X-Celerator Rail that sends BEYBLADE Tops to a higher elevation and drops down for crushing collisions and epic bursts.For full BEYBLADE X Tour information and the latest updates around BEYBLADE toys and entertainment, visit Beyblade.com. Fans can also stay informed by following @officialbeyblade on Instagram, @x_beyblade on X, @beyblade_official on TikTok, and BEYBLADE Official YouTube Channel
