Two weeks ago, we asked you to fill out a one-question survey on your show plans for September and October. We gave three choices, all exhibitions taking place during those two months. Those surveyed could choose one or more shows.
I was not surprised by the percentage of toy industry members who plan to be in New York for Toy Fair, although I would have expected them to be higher.
I was, however, blown away by how many (almost 1/3 of the industry) visited or plan to visit Los Angeles during the September retail buyer visits.
Here are the results:
Toy Fair –73.6%
Los Angeles – 28.9%
Other – 19.8%
Spiele Tag – 6.1%
