“It’s a Boy!” American Girl Goes Gender Neutral

6a0133ec87bd6d970b01bb08fe52c6970d ImageYou have to hand it to Mattel and its American Girl brand for daring to offer boys and girls a chance to play with an American Girl doll who is actually an American Boy. His name is Logan Everett and he is a drummer who lives in Nashville (hence the t-shirt that says "Play Loud").

He is coming out in conjunction with a girl named Tenney Grant (are people really giving girls names like Tenney and is Tenney actually a name?).  Tenney is trying to break into show business and Logan is her drummer.

Sounds a lot like what an aspirational tween girl would like. What about boys? Well, we'l have to see.

Whatever your thoughts, when a major toy company like Mattel goes gender neutral in its doll line you know that gender neutral isn't going away any time soon.

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