Toy Tech: Digital Demo – Thor (Part 3 of 3)



Demo Stage 3: Final color version. Marvel Studios © 2014, Paramount Pictures © 2014.


All the color in the world can’t save a poorly constructed drawing and composition. Remember to clearly indicate a defined line of action that runs through your figure and then build all anatomy around that line. If your figure construction is dynamic, your pose will be vibrant and the over all visual communication will be exciting.

When, however, the anatomical structure is wrong the effect of the image will be weakened, which will ultimately unleash the highly forbidden and extremely dreaded kiss of death. So, make sure the forms flow into each other and surface details are built over a strong foundation.

Only indicate the most important details otherwise the drawing has too much unwanted information distracting from the key strategic points of communication. Always push the drama in a pose and clearly articulate a strong silhouette that gives the viewer an instant read of the figure’s action and most definable characteristics.

Keep the pose in line with the personality—his/her most iconic stance and action moves. This all works together to make the image believable and interesting enough to capture the viewer’s interest and imagination.

I had mentioned in part one to make sure your line art has interesting digital brush strokes that are fresh and loaded with energy. Line art that is too perfect and finished tends to be dull especially when background color is added to the mix which can easily overpower the outline.

Also, if your presentations are always done in the same style over and over again, your team may eventually be perceived as a one-trick pony. Diversifying techniques and visual styles will help you stay up to date and continually remain commercially viable. To pull that off, however, your computer skills need to be up to industry standards so new visual trends can be employed.

The atmosphere of learning, growing and improving is the best medicine to overcome the status quo. At the very least, you'll avoid living the same day over and over again because embracing change keeps life fresh and new.

In this global marketplace, the growth potential of any designer whether they are in film, video games, product development or the ever-changing toy industry is dependent upon their personal commitment to embracing new trends and technologies—in short, the willingness to grow and embrace change.

If you continue to develop your conventional design skills along with mastering the latest in digital techniques, your student or professional portfolio just might turn into the lure your looking for to catch that big fish. Speaking of fish, I love salmon on my Weber with a side of red peppers and steamed broccoli. I digress.

Well, I hope you give the ideas presented in this article a shot on your next batch of ideation sketches but, most of all, be sure to take the time no matter how busy life gets to dream big and play hard.


Link to Part 1:


Related articles

Toy Tech: Digital Demo – Thor (Part 1 of 3)
Toy Tech: Digital Demo – Thor (Part 2 of 3)

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