Come join me for a thought provoking tweetchat on Gender & Toys on Tuesday, August 10 at 8 pm ET. Twitter users can sign in to Tweetchat to follow the conversation or monitor it on Twitter through the hashtag #gender&toys.
We want to launch what we plan be an ongoing conversation on toys and gender. We take for granted that there is a girl's toy department and a boy's toy department; that there is girl's toy packaging and there is boy's toy packaging and there is pink for girls and blue for boys. Is this the way the world is meant to be or is it just a relic of the early 20th century department stores.
We’re examining how toys affect the personal and professional choices that men and women make later in life and we’d like to provide valuable insight to those who invent, manufacture and market the toys we purchase.
Next month, I am going to lead an all-star panel of thought leaders at his Building Our Future Toy
Conference 4: Girls & Toys. Co-sponsored by Women in Toys, the conference, to be held Sept. 21 and 22 in New York. The conference will address related gender and toy issues, including age compression and toys for older girls, gender-free toy merchandising, toys for 21st century girls, and the societal impact on the toy industry.
The conference is by invitation only, but selected live webcasts of part of the conference will be made available.
Experts in the areas of toys, entertainment, child development, education, physical sciences, psychology and media will participate in the panels, and the conference attendees will include toy manufacturers, inventors, marketers, publicists, publishers and industry association executives.